February 15, 2012 (Duluth, MN) As part of the new 50 Below website platform, Merchandising Manager helps Powersports dealers keep their online sales, offers, and promotions fresh, eye-catching, and timely. It motivates customers to start shopping. The 50 Below website platform acts as another door into the Powersports store. When a customer “walks” into the website, it’ll feel just like they walked into the dealership.
50 Below takes the time to work with the dealer, their staff, their ad agency, and their OEM and distributor field reps to make sure the website always matches the store.
Merchandising Manager is the control center for website merchandising. A dealer can choose from hundreds of pre-loaded promotions, including all factory promotions and popular offers that are used throughout the industry. Dealers can also upload custom messages into their private merchandising library.
Merchandising Manager allows dealers to pre-schedule messages with start and expiration dates or mark promotions to always stay “live” on their website. Dealers can now plan ahead, set their website merchandising weeks (or months) in advance, and watch as promotional messages automatically post to the website when they start and automatically leave the website when they expire.
Merchandising Manager allows dealers to drag-and-drop multiple promotions onto their website so customers see the most popular messages first.
Dealers no longer have to worry about out-of-date promotions on their website. They can pre-plan and schedule their merchandising to coordinate with what is going on inside their dealership. Dealers will save time, and reduce the hassle of updating their website on the exact days that promotions begin and end.
About 50 Below
50 Below is the leading provider of online stores, mobile ecommerce and integrated marketing solutions in the powersports, and tire industries. 50 Below connects OEM, supplier and distributor product data with in-store inventory, lead management and merchandising to create complete online dealership destinations, connected to multiple online sales channels including custom websites, mobile ecommerce, auction sites and vehicle listing sites. For more information, visit www.50below.com.
