By 50 Below, an ARI company Marketing Team on March 22, 2013
With nearly half of Americans using smartphones—according to a recent study from Pew Research—along with an ever-growing number using tablets, it is mandatory that all businesses adopt technology that makes mobile-centric customers happy.
If you’re one of the savvy business people who choose to incorporate the new technology into your marketing plan, and want to bring shopping joy to your mobile customers, you can do it by using these 5 simple tips. Continue reading “5 Simple (Yet Critical) Tips to Make Mobile Customers Happy (For Tire and Automotive Dealers)”
Posted in Tires | Tagged Customer Experience, Mobile Devices
By 50 Below, an ARI company Marketing Team on March 22, 2013
With nearly half of Americans using smartphones—according to a recent study from Pew Research—along with an ever-growing number using tablets, it is mandatory that all businesses adopt technology that makes mobile-centric customers happy.
If you’re one of the savvy business people who choose to incorporate the new technology into your marketing plan, and want to bring shopping joy to your mobile customers, you can do it by using these 5 simple tips. Continue reading “5 Simple (Yet Critical) Tips to Make Mobile Customers Happy (For Powersports Dealers)”
Posted in Powersports | Tagged Mobile Devices
By Ben Borchert on November 30, 2012
How important is your service department to your business? How does its success affect your bottom line? Since service typically has a lower cost of sales per gross dollar than units or parts, it’s best to keep your service bays busy. We know that it’s expensive to gain new customers—and we have a way to get them to you faster, easier, and cheaper. If you rely on service to pull you through slower sales seasons, make sure your website is working 24/7 to keep tossing you leads. 50 Below has a new product called the Service Manager that helps showcase your services, allows customers to request service quotes, and even encourages customers to schedule service appointments online. Learn more about this product and three easy steps you can take to gain more service traffic online: Continue reading “Leveraging Your Service Department Online”
Posted in Powersports, Uncategorized | Tagged Marketing
By Ben Borchert on November 30, 2012
Your precious words. You know they’ve got to be right to attract the audience you want. You’ve slaved over them, carefully crafting each phrase. You’re finally happy with what your website says, and what happens? Nobody reads it.
No comments, no tweets, no sharing on Facebook. It’s enough to send a tire dealer into deep depression, and wipe out motivation to keep producing great content on their website. Think you need to spend another 10,000 hours perfecting your writing skills? Probably not. The solution may be a lot easier than you expect. Continue reading “Your Visitors Need to See Complete Data & Information”
Posted in Tires | Tagged Marketing
By Ben Borchert on November 2, 2012
Last month we discussed some holiday promotions to make this season successful. We talked about shipping offers, product sales, and scheduled promotions. When you decide on the offers to promote online, the next thing to do is help customers find them. How do you get customers to visit your website and take advantage of online offers? How do you get new customers to visit your website?
Let’s take a look. Continue reading “3 Free Ways to Magnify Your Holiday Offers Online”
Posted in Powersports | Tagged Customer Experience, Marketing, Sales Strategy